Member Article

MEC Manchester win Jet2.com and Jet2holidays account

MEC Manchester win their biggest client.

The North’s leisure airline and package holiday specialist, Jet2.com and Jet2holidays have appointed MEC Manchester to handle all their media and digital planning and buying requirements.

Starting immediately MEC will be responsible for driving both awareness and customer acquisition for both brands across all media, digital and paid search channels.

Head of marketing at Jet2.com and Jet2holidays, Gavin Forth, said: “MEC impressed us with its understanding of our proposition and commercial priorities.

“They provide marketing leading performance planning skills coupled with the level of thinking, service and buying skills required to drive future growth for Jet2.com and Jet2holidays as we move into 2015.”

Managing director, MEC Manchester, Mick Style added: “I am delighted that Jet2.com and Jet2holidays have decided to appoint MEC.

“This is our largest ever regional pitch win and I am proud that it demonstrates the agency’s capabilities in media, digital and search communications.”

This was posted in Bdaily's Members' News section by Sophia Taha .