Member Article

Android Game Development: The trump card to your success

There are 1.3 billion active Android devices in the world and Google touts that the number is increasing by 1 million devices every day. Android is undoubtedly the most popular mobile platform as of now and this is primarily because it is open source and offers a host of features to the users. As the hardware and software capabilities of the Android devices are increasing, it is gradually replacing a PC for accomplishing many complex tasks which were not possible earlier. Playing CPU intensive games is one among them. The processor, RAM, software and screen size and quality have made it possible to play games like NFS, GTA and many more on mobile devices.

Users are now switching over to Android devices and giving PC games a miss. To tap this scenario to the fullest and engage the mobile users, you can come up with Android games which are high on beauty as well as the functionality. The number of Android users is rising with each passing day and it is the best time to get Android games released. The games are not just meant for entertainment but can also be used as a prelude to a product launch. There have been many instances where games have been launched by a brand in order to promote a product or a service. It can be done for any business as it builds up curiosity among the users and thus sets the stage for the future announcements by the brand.

Benefits that can be reaped by Android game development

User engagement: Android users always look for new games and if the game developed by you has some unique features, it is bound to be liked by many.

Good ROI: Android games ensure good return on investment as the development cost is lesser as compared to other platforms. Google provides all the development tools and you need to spend only on the additional game engines if required.

Different ways of monetization: Google’s Play Store lets you monetize your game in different ways. The game can either earn by selling it for a fixed price or through ads and in-app purchases.

Wide reach: There are billions of Android users and the mobile game that is launched can reach out to all the users if it has the potential.

Apt for business promotion: Android games also prove to be a great tool for business promotion as they raise the curiosity of the users.

Different ways of distribution: The game can be distributed on multiple stores and also through the website.

As the advantages associated with Android games are many, it does not come as a surprise that their popularity is also touching the sky. The game enthusiasts are turning towards mobile gaming and Android games are the most easily available option for them. Android mobiles come in a wide price category which is a major factor that boosts the games’ popularity. With Facebook integration of the Android games, the users are now also able to compete with their friends and that adds to the fun.

AppsChopper is a global application and game development firm in the area of mobile application development, web based application, mobile game development for all the platforms like - Android, iPhone, HTML5 and Windows.

This was posted in Bdaily's Members' News section by AppsChopper .