Darren Trice of Kaizen Consulting, Ian Atkinson of Finance Yorkshire and Chris Middleton of Ludo Stu

Hull marketing and design agency receives £50k investment boost

An internet marketing and graphic design company is planning to more than double its turnover following investment from Finance Yorkshire.

Hull-based Ludo Studio, which was established in 2007 and employs 15 people, operates the Retail Centred and Optimised Law brands.

Retail Centred offers signage and sales material for retailers and shopping centres while Optimised Law provides self-managed internet marketing packages for law firms.

The £50k Business Loan from Finance Yorkshire will enable Ludo Studio to invest in business development, marketing material and telemarketing as it looks to gain new customers and accelerate growth.

Turnover currently stands at around £1m but the company is aiming to hit £2.5m within five years and double the size of its team.

To help it meet that target, Ludo Studio is creating four new jobs - two designers, an internet marketing assistant and a web developer.

Chris Middleton, ,managing director, said: “We used to be a marketing company that did all things for all people until we realised that we had specialist skills and a customer database that was skewed towards shopping centres and legal clients. This led us to create two new brands and we structured our team internally to develop these markets further.

“The investment from Finance Yorkshire will enable us to reach the next stage in our development.”

Ludo Studio also operates MY Office Branding and MY Vehicle Wrap, which offer graphic design and printing services.

Ian Atkinson, investment manager at Finance Yorkshire, added: “From the first time we met with Ludo Studio, we were impressed by the young, dynamic management team, which has already overseen steady growth.

“They are totally focussed on taking advantage of the growth opportunities presented by their business brands and we are delighted that they are already creating four new, skilled jobs in Hull city centre.”

Kishor Tailor, chief executive of Humber Local Enterprise Partnership, also commented: “The Humber is going through a renaissance, with digital technologies having a strong focus across our region. It is great to see that small businesses in the digital economy are growing and thriving.

“The importance of online platforms to maximise brands is paramount to business growth and success, with the digital sector constantly changing, as new technologies are created, we need a workforce of creative, forward thinkers, ensuring the Humber stays strong in digital technologies.

“It is great to see four new jobs being created in this sector, and we wish Ludo Studio success with this business growth project.”

Ludo Studio was introduced to Finance Yorkshire by Darren Trice of Kaizen Consulting, who has worked alongside the company’s directors to produce a strategic growth plan.

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