Manchester United sign extended global partnership with online broker

Manchester United have announced an extension of their global agreement with Swissquote, their official Forex & Online Financial Trading Partner.

The club have signed an agreement to extend the duration of the deal, first announced in January, and expand Switzerland-based Swissquote’s rights under the partnership.

From the 2016/17 season, the digital broker’s branding will be visible during Premier League, League Cup and FA Cup games on pitch perimeter boards and in post-match interviews.

Additionally, the agreement will give United fans who use Swissquote’s services the chance to win hospitality tickets and access various club-related experiences.

Richard Arnold, the group managing director of Manchester United, said: “We are delighted Swissquote has not only extended its partnership with us, but enhanced its offering to our global family of 659m followers.

“In a short space of time we have already achieved a lot together, thanks in no small part to what we have in common; always looking to innovate and be industry leaders.”

He continued: “We have recently secured some new and exciting partnerships. However, it is equally important for our long-term success that we enhance our relationship with existing partners.

“In this case, Swissquote understands the true value of working with us, having had first-hand experience of what the partnership can achieve.”

The co-founder of Swissquote, chief exec Marc Burki, said he believes the new deal is a reflection of the broker’s success in developing its brand for a global audience.

By extended its partnership with United, the firm could increase its presence in a number of key markets, including Asia and the Middle East.

Marc commented: “So far our partnership has seen us offer fans engaging content with their favourite United stars, highlighting the parallels between the worlds of football and Forex trading.

“We are looking forward to working even closer with the club who share our values of passion, integrity, teamwork and an unwavering commitment to excellence.”

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