Member Article
West Ham United follow up US tour with three-year Kissimmee deal
Premier League football club West Ham United have announced a new three-year partnership with American destination marketing firm, Experience Kissimmee.
The deal, which will begin this season, sees the Florida-based firm become the Hammers’ Official Destination Partner with fans set to benefit from holiday offers to the city which is located in Orlando.
It comes after the club completed a successful US tour in pre-season with a view of growing the East London side’s fanbase in the increasingly lucrative American market.
West Ham United Vice-Chairman Karren Brady believes the deal will pose a number of benefits for fans.
She said: “Following this summer’s highly successful US tour, we are delighted to have forged another significant relationship in the States, particularly one that will benefit our supporters.
“The coming season is as important as they come and we wholeheartedly welcome Experience Kissimmee on board at this most exciting time. This is a fantastic opportunity for our fans to take advantage of excellent deals to visit a beautiful part of the world.”
DT Minich, Experience Kissimmee President & CEO said: “With West Ham United’s historic move to a new stadium this season, the timing couldn’t be better to reach the club’s enthusiastic fan base.
“This agreement will put the Experience Kissimmee brand in front of sold-out crowds in the heart of one of our most important travel markets.”
The coming season is to be a landmark one for the Premier League club as they officially move into their new home at the Queen Elizabeth Olympic Park.
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