Member Article

Big Brand Ideas stacks up another win with Palletower

Palletower, a global leader in the manufacture and supply of storage and logistics equipment, has appointed customer engagement agency Big Brand Ideas to manage its PR activity.

Following the account win, Big Brand Ideas will manage an extensive B2B media campaign including thought leadership, product launches and profiling senior members of the Palletower team.

Established in 1996, Palletower, which is predicting record turnover of £22 million for 2017/18, is the global leader and UK’s premier stockist, manufacturer and supplier of world class storage and logistics equipment. With over 100 product lines and a quarter of a million items available in stock, including stillages, roll pallets and plastic boxes. It supplies some of the world’s largest retail and logistics companies and exports to over 25 countries worldwide.

Anna Thomas, Big Brand Ideas PR Director, said: “We’re extremely excited to be working with Palletower. The company is going through a period of record growth and has a global reputation, so the opportunity to support its PR activity is one we’re relishing. As a team we can’t wait to get started and we’re looking forward to working closely with Matthew and his team.”

Managing Director at Palletower, Matthew Palmer, said: “We have worked closely with Big Brand Ideas for almost 12 months on a number of projects and I’ve been extremely impressed by their work. It made complete sense to extend our existing relationship with the team as we believe they are best placed to deliver against our PR objectives and I’m excited for what the future holds.”

This was posted in Bdaily's Members' News section by Tamsin Dyson .