Member Article

Cartwright & Butler rides its success into the corporate gift market

Cartwright & Butler, a Yorkshire-based specialty food and beverage provider, has recorded a period of substantial growth for its corporate gifting service.

The service, which offers bespoke gifts tailored for individual brands, has grown by 55% in the last 12 months. The brand credited the outstanding performance to partnerships with major industry players, such as Virgin Atlantic and Muller Milk & More.

The brand was founded in 1981, with the rights to the business being acquired by the Arnett family in 2010. Since then, Cartwright & Butler has rapidly risen to become a globally recognised brand, tracing its success in corporate gifts to the significant growth it has seen in luxury retailing.

In addition to listings in prestigious outlets like Harrods, Selfridges, Liberty of London and Harvey Nichols, the brand currently exports to 43 countries worldwide, including to luxury overseas retailers like David Jones of Sydney and Farmers of New Zealand.

Gifting products hitting record sales include the ‘build your own’ hamper service, salted caramel biscuits and the butter shortbread.

Since 2012, their employee count has increased from 4 to 35. In the same time period, the company has multiplied its profits by an outstanding 750%.

The unprecedented growth has facilitated significant investments for its Gilbderdyke site, including an investment in new hamper packing facilities, and a team which is set to give the brand a threefold increase in capacity for the upcoming Christmas period.

Nigel Arnett, Butler Service Concierge Manager at Cartwright & Butler, said: “Our success is testament to our longstanding commitment to using only the finest ingredients to create luxury gifts.

“The flexibility we offer from our ‘build your own’ service and our unique ability to personalise logos and messages into corporate gifts means that we become an extension of the brands we work with.

“Our extensive range of hampers and products build relationships, engage clients, retain staff and create memorable moments. This has seen an increased demand for our products across the world, and we look forward to continuing to provide an exceptional service.”

This was posted in Bdaily's Members' News section by Louise Taylor .