Member Article

Havas Lynx Group steals the show at the Creative Floor Awards

Manchester’s fastest growing communications agency has added a further eight awards to its growing trophy cabinet after an impressive evening at the Creative Floor Awards.

Havas Lynx Group, fresh from creating 60 new jobs across its North West and London offices this year, was the ‘world’s most awarded’ agency at last night’s high-profile awards show in the capital, which recognises the best creative work and people driving healthcare communications.

The company beat off competition from across the globe to secure titles in eight of the twelve categories it was shortlisted in, ranging from the best logo and digital tactic, to animation, best use of technology and film.

It marks what has been another hugely successful year for the agency, who earlier in 2019 secured two Communiqué Awards and a Silver Cannes Lion for its ground-breaking U=U campaign for communicating a landmark moment for the HIV community.

Tom Richards, Chief Creative Director at Havas Lynx Group, commented: “This is yet another fantastic performance by our creative teams, especially when you consider the diverse nature of the judging panel that features leading entrepreneurs, consumers and some of the best healthcare creatives on the planet.

“We are continually striving to innovate the way healthcare communications is delivered and I believe winning eight Creative Floor Awards and the ‘world’s most awarded agency’ shows that our thinking and execution are setting the industry standard in how you engage with your audiences.”

He continued: “What is really pleasing in this latest haul is the diverse nature of the campaigns we have been recognised for. They include work for an Artificial Intelligence (AI) specialist in drug development, a new drug for atopic dermatitis, mental health, and HIV breakthrough awareness.”

Havas Lynx Group’s full list of awards include:

• Healthcare Professional Exhibition – See Below – Sanofi • Healthcare Professional Digital Tactic – Maxbot – Teva • Consumers/Patients Design – Journal of Me – Lilly • Consumers/Patients Animation – New Mindset – United For Global Mental Health • Consumers/Patients Best Use of Technology – The A.I.dentity – BERG • Consumers/Patients Logo – The A.I.dentity – BERG • Consumers/Patients Film Individual – U=U – ViiV Healthcare • Consumers/Patients Film Individual – Tame Your Migraine – Novartis

Creative Floor Awards are one of the most prestigious competitions in the healthcare communications sector and attract entries from all over the world.

It is the only health and wellness award show to donate a proportion of profits towards a Diversity and Talent Fund, which is used to help charities funnel untapped talent and diversity into communication agencies.

About Havas Lynx Group

Havas Lynx Group offers campaign development, brand strategy, healthcare innovation and capability building.

The agency has enjoyed a whirlwind 12 months since last year’s Cannes Lions Awards success, increasing its workforce to over 400 to keep up with a host of new campaign wins and increased demand from blue chip clients, including AstraZeneca, Johnson & Johnson and Roche.

This was posted in Bdaily's Members' News section by Russ Cockburn .