Member Article

How AI Will Impact Mobile App Development In Future?

Who doesn’t know about artificial intelligence today? Being a buzz word in the market, this technology is gaining huge traction. Every businesses owner and expert is talking about its potential.

Recently, Elon Musk has also warned people about the potential of AI and its usages. Besides, International Data Corporation has also indicated the expected global spending on AI system around $79.2 billion by 2022. Indeed, this is a huge upsurge in the spending as currently, this expense is $35.8 billion.

From these stats, it is clear that AI is growing and expanding its reach. Moreover, its adoption in healthcare, finance, education, and many other sectors is growing.

In such episodes, mobile app development industry is one of the most eager business vertexes that is greatly fascinated and driven toward AI adoption. While there is no dearth of ways to ensure profitable implementation and use of smart tools, developers are eager to use this technology in mobile apps.

**How AI Will Impact Mobile App Development? **

With AI, it is possible to create a personal assistant that can help in tackling everyday tasks, which is attractive for users. Though the notion of smart apps is more powerful than digital assistants, that is able to improve the user satisfaction level drastically.

As per the experts, this innovation can integrate more convenience, personalized & smart features within the apps. Today, there are numbers of apps that are utilizing some form of AI and improves overall user engagement, personalized experience, and ease. In short, apps with AI are the best tool that can meet customers changing needs and expectations.

Moreover, artificial intelligence & machine learning enable developers to develop application with high-grade interactivity that can organize and analyze data and create a top-notch experience for user engagement.

Other than that, AI-driven applications are able to make consumer life easier. The most popular examples in this reference are Amazon’s Alexa & Apple’s Siri.

Surely, you would be eager to know that what AI really can do in mobile apps. Here take a glimpse of artificial intelligence usages in mobile applications.

**Ways AI Can Improve Mobile App Development & User Experience **

**Enhanced App UX **

The most critical aspect is enhancing audience engagement. For which every developer and UX experts are relying on AI today. Since users’ expectations are increasing, it is very essential to provide personalized app experience. AI can provide a higher quality user experience by enabling user behavior analysis and determining patterns of users’ behavior.

AI can take a variety of user input data with different behavioral aspects and patterns, and perform deft analysis to determine relevant insights. Furthermore, designers and developers can use those insights for delivering high-quality and user-centric experience.

Moreover, AI can also enable creating a highly interactive environment or offer usages in relevant contexts through chatbots to solve and address various user problems. In several applications, chatbot is being used to provide better customer services and possibly by 2025, a majority of customer interaction will be taken care by bots.

There is no doubt that a majority of application fails because of less user engagement. While AI integrated apps will be amazing as they will drive constant user engagement by providing the contents they want to look by analyzing their behavior and user preferences. This will offer timely and relevant message communication and keep them hooked with app.

**Increased Automation **

Since there is no dearth of presuppositions in the market about AI. People assume the AI will ultimately decrease the role of human design and inputs in analysis, which is completely wrong. This technology helps humans in making better decisions.

The tools and applications integrated with AI will only replace those tasks that can be done and automated without human intervention. Such as maps show best and optimal route to the drivers to reduce fuel consumption.

**Personalized User Experience **

Presently, personalization has become a major part of most of the applications that is driving user engagement at a faster pace. While this practice is picking up the speed, users are expecting more and want the apps to deliver unique experience in every possible way including via user-interface, ease of user, more quality feature, content and more.

With artificial intelligence, personalization of user experience is possible. Here glance over the ways AI can drive personalized user-experience.

• It enables the app to provide personalized products and content recommendations on the basis of the user -interaction, behavior, and preference.
• Notification with personalized information and other different kinds of user-interactions as per the users’ preferences and contexts.
• AI can also enable users to prioritize app features as per their need and frequency of use. Besides, it is also possible to create user-centric design on the basis of background and user preferences.

Moreover, AI can make app use easy and more interactive. Besides, with the use of NLP and machine & deep learning algorithms, it is possible to create applications that can work on the users’ voice command.

Though, last but not the least use of AI is localized and context-driven user experience, where AI algorithms would be able to detect the users’ location and context of their queries better, and later can provide user-centric outputs and recommendations. Even AI combination with sensors can also enable application to provide a more localized and contextual user experience.

Presently, AI is being considered as one of the most important technologies in the mobile app industry. This can integrate several remarkable features into the apps, and there is no dearth of benefits of AI in this industry.

This was posted in Bdaily's Members' News section by Techugo | Mobile Application Development Company in UK .