Shopping at the Doncaster Continental Market during Leger Week
Image Source: Ker Russell
WOWBURGER and Elephant & Castle will open on the first floor of Frenchgate’s North Mall Gallery at the end of the year.

Irish restaurants to make UK debut at South Yorkshire retail destination

A South Yorkshire retail destination is set to be the home of the debut UK restaurants of two Irish food and beverage (F&B) brands.

The Frenchgate Partnership has signed burger specialist WOWBURGER and New York-inspired Elephant & Castle for their debut UK sites at the Frenchgate Shopping Centre in Doncaster.

Taking 2,800 sq ft and 4,000 sq ft respectively, WOWBURGER and Elephant & Castle will open on the first floor of Frenchgate’s North Mall Gallery at the end of the year.

Laura Arnold, head of marketing and public relations at Press Up, commented: “We have been planning the UK debuts of WOWBURGER and Elephant & Castle for some time, following closely a handful of locations that meet our requirements.

“Frenchgate is ideal, with its high footfall, strong regional appeal, and an evident commitment to providing visitors with a range of engaging F&B brands.”

Patrick Mellon of Frenchgate added: “Our strategy is creating a unique mix of choice, quality and experience for visitors, be they living locally or travelling to Frenchgate from across the region.

“The approach has been successful historically and is even more relevant now as the centre emerges from the lockdown.

“Securing these two strong brands for their UK launch sites is a great accolade for the centre and a testament to the leasing team’s commitment to delivering the vision.”

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