Leeds United Business Club scores new partnership for matchday marketing

Yorkshire based commercial finance brokerage company, Commercial Finance Partnership, has signed a multi-year agreement to become a Leeds United Business Club partner until 2024.

The partnership, which is managed by Eleven Sports Media, aims to help businesses within Leeds United’s fan base understand how to access commercial finance in order to grow. Commercial Finance Partnership is a full service, whole of market commercial finance brokerage offering access to business, property and asset finance.

As a Leeds United Business Club Partner, Commercial Finance Partnership will share its message via digital platforms throughout Elland Road every matchday. The company will reach fans in the stadium and beyond, via “high impact” LED displays, including the pitch side perimeter, crowd facing display and mid-tier ribbon.

Fans congregating in the concourse and hospitality areas at Elland Road will also see Commercial Finance Partnership’s messaging delivered via Eleven Sports Media’s Stat TV and Stadium TV channels, which deliver live stat driven content to fans in the stadium.

Speaking of the partnership, Commercial Finance Partnership’s Director, Matt Hawcroft commented: “We’re delighted to become a Leeds United Business Club partner. Leeds fans are enormously loyal and we plan to reward that loyalty by offering exceptional financial support to Leeds United’s business community.”

“At the heart of our business are strong personal values, ethical practices, and a desire to think long term, always with the best interests of the client in mind. Our business is built on relationships and to us, our reputation is everything.”

Within three years, Commercial Finance Partnership has become the largest commercial finance brokerage in Yorkshire, operating from offices in Ilkley and Doncaster, and serves clients across the UK.

In that time the company has transacted over £100m in new facilities, helping businesses and property professionals across Yorkshire to access specialist funding to help them grow.

With upcoming matches versus Premier League giants, Chelsea and Brighton, fans will see Commercial Finance Partnership’s branding throughout Elland Road, as the company seeks to use the opportunity to promote its wide ranging business finance solutions.

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