Holland & Barrett trains over 4,000 menopause advisors

In a bid to get people speaking about their menopause symptoms and seeking help, Holland & Barrett has trained over 4,000 colleagues across its UK stores to recognise symptoms, understand the different phases of the menopause cycle and advise on lifestyle and diet options.

The UK’s leading health and wellness retailer has also opened a number of menopause Pause & Listen Rooms in city stores across the UK. These dedicated rooms will offer a calming space and cool spots to speak with a trained menopause adviser.

The move comes as new research conducted by the retailer reveals almost two thirds of women (61 per cent) say they do not talk about the menopause, with 61 per cent citing for fear of being ‘judged’ and treated differently as the reason.

One in three (33 per cent) said they have had experienced a negative reaction, such as shutting the conversation down, when they had spoken about what they were going through and how they were feeling. A quarter (24 per cent) said they had even experienced ‘menosplaining’ with people trying to explain their menopause back to them rather than listening.

Customers seeking menopause support can simply walk-in to their local high-street store, or book an online consultation from 8am until 8pm - seven days a week.

Fiona Sweny, wellness futures science lead at Holland & Barrett said: “There has been real progress made in recent years to bring the menopause to the forefront of the conversation, thanks to the many high-profile women who have been openly speaking about their experiences in the media.

“However, while awareness has improved, there is still a big job to be done in helping women feel heard. We know everyone’s journey is different and while we won’t pretend to know how an individual’s experience feels, we can promise to be there to listen, support, and offer guidance.”

By Mark Adair – Correspondent, Bdaily

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