This week’s London appointments: Featuring Impression, Team ITG and Total Media Solutions

This week’s round up of London appointments includes Impression, Team ITG and Total Media Solutions. Read on to find out more.

(L - R): Ellen Melhuish and Harriet Howarth, Impression

Nottingham and London based digital marketing agency, Impression has ended 2022 with the appointments of two new senior hires to bolster both its paid media and people offering.

The agency has announced the launch of a new Programmatic Advertising specialism alongside the additional appointment of a senior learning and development specialist to its people team.

Harriet Howarth, previously programmatic lead at Dentsu-owned digital marketing agency Merkle, has been appointed to develop and grow the programmatic advertising specialism at Impression, Harriet will be responsible for shaping the agency’s programmatic positioning into the future.

Ellen Melhuish also joins the agency in its People department as the first learning and development specialist and will devise and deliver learning and development initiatives across the company.

The introduction of this role supports Impression’s long-term vision to be the best place where digital talent goes to transform their career. Ellen has previous experience at Frontiers Media, The Prince’s Trust and Oxfam.

Paid media director, Mike Wickham commented: “Launching our new programmatic service offering is a hugely exciting step for Impression. Evolving our brand capabilities not only helps us to better serve consumers throughout their buyer journey, but it allows us to devise and deliver creative and impactful media strategies to accelerate our clients’ growth.

People director, Zoë Ogden said: “We want to be known as an agency that develops our people and trains them to a high standard and Ellen will be instrumental in taking this to the next level, creating a leading agency in-house training programme.”

Ross McDonald, Team ITG

Team ITG, the technology-led, multichannel marketing activation business, today announces that it has appointed Ross Macdonald as head of M&A. Ross, who has previously held senior positions overseeing mergers and acquisitions at e-commerce company Heroes and M&A specialists WY Partners, is tasked with leading ITG’s global growth plan.

Ross will lead on identifying partnerships, new mergers, and acquisitions for ITG to expand the company’s footprint in Europe and the US.

Sue Mountford, Team ITG CEO, commented: “These are incredibly exciting times for our business, and we are thrilled to welcome Ross to the team to lead our ambitious global growth plan.

“We have built so many great partnerships with companies over the last decade and Ross brings with him unrivalled experience in the M&A space which will enable us to welcome new companies into the ITG family.”

Ross added: “ITG is a marketing powerhouse that transforms the way brands create, design and execute their campaigns across every channel.

“Since its foundation, the company has delivered astronomical growth by pushing boundaries in tech and innovation, while always going the extra mile for clients. This is a huge opportunity for me, and I’m excited to play a role in the next stage of ITG’s journey.”

Tim Preston, Total Media Solutions

Total Media Solutions, the publisher-first technology company that helps publishers manage their revenue, and one of only nine Google-certified resellers globally, has announced the appointment of Tim Preston as VP sales and business development, EMEA to spearhead its growth in the region.

Based in London, he will be responsible for driving the company’s business opportunities in EMEA. He is also tasked with building a new sales team to meet the technology and revenue demands of both publishers and advertisers.

A seasoned commercial leader who’s held managerial roles at companies including AOL, DoubleClick and OpenX, Preston brings invaluable knowledge of the ad tech marketplace, with expertise spanning commercial strategy, partner and client relationships, publisher engagement, and new customer acquisition.

Commenting on his appointment, Preston said: “The Total Media Solutions team boasts an impressive 18-year track record of delivering platform access, diamond-standard tech solutions and revenue management expertise and consultancy services for publishers and advertisers.

“Leading the business’ growth into this new market is the perfect next step in my career, and I’m hugely excited about the opportunities 2023 is set to bring.”

Total Media Solutions’ CEO, Sivan Tafla, added: “Building on our success in other markets and with a number of exciting developments on the horizon, we’re thrilled to be welcoming Tim to develop and lead our growing EMEA team.”

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By Matthew Neville – Correspondent, Bdaily

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