Digital innovation grant supports psychologist to take the stress out of driving business growth

A Sheffield-based psychologist, who uses his knowledge of neuroscience to help his clients make better decisions has seen demand for his services boom after securing help from the South Yorkshire Digital Innovation Grant scheme to move his burgeoning business online.

Glenn Mead launched his business Face Value Performance in 2017 after calling on help from the Launchpad business support programme. Since launching his own company, the Sheffield-based entrepreneur has kept himself busy helping a wide range of senior business executives to learn how to improve decision making and their communications skills.

Drawing on his background in occupational psychology, over the past six years Glenn’s coaching businesses has successfully built a loyal client base, where he has supported lawyers, self-employed workers and senior executives. His business even counts the NHS and MOD amongst his growing client base.

To help him achieve his goals, Glenn decided to apply to the South Yorkshire Digital Innovation Grant scheme, a match-funded ERDF funded initiative designed to help businesses across the region to improve productivity by embracing new forms of technology. He decided to apply to the programme to help him fund the vital presentation equipment he needed to move more parts of his business online.

Glenn’s successful application helped him to invest in the vital new camera equipment needed to grow and develop his business. Unlike the web camera which he had relied upon previously, the new technology enabled him to improve the way in which his presentations were delivered.

Since implementing the technology, Glenn has been able to expand his online offering, helping him to secure a number of new contracts, which he would not have previously been able to support.

Glenn Mead, founder, Face Value Performance Psychology, said: “Our body language can be just as important as the words we are speaking. Research has consistently shown that when a presentation is delivered in person, more information is retained.

“I realised that to expand my digital offering, I needed to invest in a system that could allow me to share the information I wanted to communicate in the presentation slides, but also show my face at the same time.

“The funds I received from the Digital Innovation Grant scheme have been a genuine game-changer for my business. The technology I invested in has not only helped me to achieve greater flexibility when it comes to presenting information, but it has also given me the opportunity to record content and training sessions, allowing my clients to revisit the themes discussed outside of the sessions.”

Christina Lima-Trindade, business growth adviser, Business Sheffield said: “I’ve been working with Glenn since he first decided to launch his business and it’s been great to see how his business developed during that time.”

By Mark Adair – Correspondent, Bdaily

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