Award-winning digital marketing agency announces new CEO and growth plans

Nottingham based digital marketing agency Exposure Ninja has appointed a new CEO, Charlie Marchant, as the search-first agency plans for ambitious growth in 2024.

Charlie held the role of COO at Exposure Ninja for over six and a half years prior to the move. She has worked with industry heavyweights including Siemens, CHAS and Spirax Sarco.

During her COO tenure, she has led the agency’s expansion into branding services and increased company revenue by 244 per cent. Exposure Ninja achieved B Corp certification in May 2023 under Charlie’s direction. The agency won a stack of industry awards in 2023 for its SEO and PPC campaign successes, including three Global Search Awards.

Charlie explained: “We’re relentlessly focused on driving results through search for our clients at Exposure Ninja and continue to be at the cutting edge of SEO. We’re expecting significant disruption in the industry as Google rolls out its new SGE results.

“We’ve run innovative tests and experiments to figure out SGE ranking factors to bolster search positions for our clients. We’ve found a set of ranking factors for SGE and have successfully got content ranking in the carousel. Whilst the rest of the industry panics, we’re confident in our search expertise.”

The appointment follows renowned Founder-CEO Tim Cameron-Kitchen’s decision to step out of the day-to-day running of the agency as he pursues the expansion of the Shinobi Group.

Tim is best known for his best-selling book, How To Get to the Top of Google, and YouTube stardom as an authority in search marketing. Tim plans to continue involvement in Exposure Ninja’s running and marketing.

Tim Cameron-Kitchen added: “Having spoken to her about her vision for the company, it’s clear that Charlie will make a great leader. She’s had an immense impact on Exposure Ninja already and is a fantastic role model for the team who have thrived working with her. I can’t wait to see the next level of Exposure Ninja’s growth with Charlie in the CEO position.”

In the new role, Charlie will lead the agency’s ‘ambitious’ growth strategy, including continued expansion of their US operations. This will include their innovation and experimentation in search, and development of creative services that maintain a core focus on generating ROI for clients.

By Matthew Neville – Senior Correspondent, Bdaily

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