Member Article

Launching the UK’s first Military music festival

GreenZone Festival is the first event of its kind in the UK; an opportunity for serving and ex-serving men and women and their supporters to get together and have fun without tanks and recruiting trailers.

The event is being held between 29th June and 1st July at Prestwold Hall, Loughborough which has over 1000 Hectares of land; the ideal Festival location.

With the help of Newcastle creative design agency Urban River, GreenZone Festival tickets are available to purchase online from 30th January 2012.

GreenZone Festival was set up by ex-serviceman Tony Chadwick who noticed a lack of social events for the Military which focused on reuniting friends and not recruiting; an event to relax and have fun.

Tony said: “We had one goal, and that was to finally give the Military a decent event, one that doesn’t involve tanks, recruiting trailers, fly-bys, shiny boots or cookhouse curry. GreenZone have linked up with Forcespenpals.co.uk and acknowledge what a good job our Military charities do, which is why we pledge to donate 10p out of every £1 profit we make to Help for Heroes, Cash for Commandos and The Soldiers’ Charity.”

Carly Carrahar, Head of Design at Urban River said: “Our objective was to create a brand identity which reflects what the GreenZone event is about, so we designed a logo which is modern and stylish, mixing together elements of music and military. The brand has been used to set the scene for the whole ‘look and feel’ of later projects such as the website, Facebook, Twitter, You Tube and email marketing. This brand was fun to create and has the potential to become easily recognisable, working well across a range of deliverables.”

Tony Chadwick said: “Urban River managed to create us an excellent brand which we believe is eye-catching and memorable. Their communication system was simple to use and allowed us constant access to the project and how it was progressing. Their team were a pleasure to work with and made what could have been a difficult process relatively simple!”

GreenZone Festival is running an early-bird offer to a limited amount of people who purchase tickets through http://www.greenzonefestival.com/tickets.html. So get yours today!

For more information contact Tony Chadwick, Director of GreenZone Entertainment at www.greenzonefestival.com/ and Carl Buckley, MD of Urban River at www.urbanriver.com

This was posted in Bdaily's Members' News section by Carl Buckley .