Member Article

Marketing with Signage

Signage is a very powerful marketing tool, when used correctly. In today’s high tech world there are so many different options for marketing your business. Signage is a vital element with a multitude of ways you can present your business to the public.

Take exterior signs for example, you can have something simple like a panel with you company logo and details applied, guiding your customers to your premises. Or you can go for something more out there and have illuminated built up letters of your companies name and logo, providing a ‘WOW’ first impression throughout the day and at night, or you could have pavement signs outside of your premises, showing all potential customers what your company has to offer.

Is vehicle livery a good way to show potential customers what my business has to offer?
Absolutely. Vehicles are necessary purchases for many businesses, with the increasing need to transport products and equipment further across the UK. It has been proven that 3,000 people see a busy vehicle on the road every hour during the day, meaning it’s a no brainier when it comes to the benefit of sign writing on your vehicle. A huge advertising opportunity not to be missed out on.

Getting the branding of commercial vehicles right is crucial for any company; vehicles should present the right image for your business and display high levels of quality. Vehicle branding is the easiest form of advertising so it’s well worth taking the time and effort to get it right. This is where we can help. We offer an in-house FREE design service where we can both sit down and think about every detail of your vehicle branding, from logos and fonts to colours and sizes. We can even work with design companies, that you may have sourced to do your companies design.

What about my budget?
Every business has budgets that they need to stick to, even more so with new businesses. That is why we will work with you, so we can establish a budget and advise on the best materials and designs that will suit your company’s needs. We also have vehicle pricing guides and fact sheets for signage solutions so please email us if you would like to receive this information.

If you’re looking for an entire signage system then we do have business start-up packages, where we offer some essential signage with added benefits*. Please email us for more information.

I like where this is going, but I need more information
For more information you can call us on 01670 713093 where you can speak to a friendly member of staff. If you would like to know more about us and the products and services we have to offer please visit our website www.signsexpress.co.uk/newcastlenorth

*terms and conditions apply

This was posted in Bdaily's Members' News section by Signs Express Newcastle .