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Manchester creative group buys Hungry Tiger

Manchester creative and photography agency Photolink Creative Group has acquired London rival, Hungry Tiger.

The bought firm is a photography and video collective with 55 staff and a 16,000 sq ft seven studio space in Fulham.

Photolink Creative was established by fashion photographer, David Walter, in 1977 and is now worth £13m with a five studio space over 35,000 sq ft in Manchester.

The acquisition will bring the firm’s total workforce up to 140 people and bring in combined revenues of over £16m.

Photolink Creative’s client list boasts impressive household names such as John Lewis, Tesco and Littlewoods, and will be bolstered by hungry Tiger’s customer roster, which includes M&S, Whistles and Monsoon.

The business also has a wholly-owned subsidiary in Mumbai, India, which was set up in 2008 and employs 22 people.

David Walter, founder of Photolink Creative, said: “For more than 30 years we have grown organically, reinventing ourselves along the way to stay ahead of the game, and I’m proud of what we have achieved to date.

“We want to reach out to the luxury brands market and having a London base will allow us to do this. Hungry Tiger is undoubtedly one of the biggest names in the business with its exceptional staff and expert photographic offer that constantly delivers to an enviable client base.

“The time seems right to take our business to the next stage and open up new opportunities in this highly competitive sector.”

Photolink Creative’s managing director, Jayne Riley, added: “The acquisition of Hungry Tiger provides us with the opportunity to leverage the strengths of both businesses and to capitalise on the existing talent.

“Together we can continue to develop and revitalise brands and make them current, agile and relevant to their market sector.

“Operationally there will not be any significant change in either business, this acquisition is all about creating opportunities across our entire group for the company, our employees and our clients.”

This was posted in Bdaily's Members' News section by Miranda Dobson .