Member Article

Eastern Europe gives indication of future market strength

The growth in use of steel panel radiators in Eastern Europe is an indicator of the products’ strong future in the UK market, according to manufacturers.

The Manufacturers’ Association of Radiators and Convectors (MARC) believes that the popularity of steel panel radiators in such countries as Turkey, Russia and the Ukraine supports its belief that this is still the number one modern option for warm homes.

Information from BRG Consult, Europe’s leading authority on heating market data, has shown the use of steel panel radiators in such countries has almost doubled in the last ten years.

John Colling, chairman of MARC, said: “The Eastern European markets are growing at a time when there has never been greater choice available, so the fact that they are overwhelmingly turning to radiators can mean only one thing; they are still the best option available.

“Clearly, we are seeing a validation of the vital message that MARC and its members have been sending out in recent years. Modern steel panel radiators, as part of a well-installed system in an insulated home are as efficient as, if not more efficient than any competitor product group.

“One of the clear advantages is in existing properties, where radiators are already the product of choice, because like-for-like replacement is easy and inexpensive. However, we are seeing that radiators are still the top choice in new build properties because they benefit from a wide range of advantages over other emitter types, such as response time.

“We are confident that the UK market will continue to recognise all of the benefits of a modern steel panel radiator and that our expectations of market growth to 200 million steel panel radiators installed in the UK by 2023 will be met.”

www.marcuk.com

This was posted in Bdaily's Members' News section by Recognition PR Business Team .