Member Article

Entrepreneurs challenged to smash personal bests

Entrepreneurs, community organisations and individuals are being encouraged to take inspiration from Olympic athletes and reach their personal bests as part of a national campaign.

‘Britain’s Personal Best’ challenges organisations and individuals to achieve the very best they can, whether it be in enterprise, sports, arts or education.

As media partner to the campaign, Bdaily is encouraging enterprising people and organisations, in the fields of business, social enterprise and charity, to tell the country about their personal bests and set themselves challenges for the months ahead.

The Big Lottery funded campaign plays on the spirit of achievement and dedication instilled by last year’s Olympic Games.

It stems from recording of athlete’s ‘personal bests’ in the London 2012 Games, and we challenge entrepreneurs to apply this notion to their enterprise.

Bdaily director Sarah Armstrong said: “Everyday we cover inspiring stories about entrepreneurial achievement and people who really bring creativity to their enterprises.

“We’re constantly inspired by the determination and enthusiasm plowed into businesses, and the Bdaily community is always brimming with celebration for regional successes.

“We want our community to extend this support and encouragement to the Britain’s Personal Best campaign, where they will encounter other creative and inspiring entrepreneurs and organisations.”

Peter Ainsworth, chair of the Big Lottery Fund, said: “We want to support the Legacy of the games in a way that is exciting and accessible to communities across the UK. Britain’s Personal Best is one of our initial four investments that aim to do this and to keep the spirit of 2012 alive.

“The Olympic and Paralympic Games; and the Cultural Olympiad reminded us of what we can achieve when we work hard, have clear goals, and more importantly have the backing and support of others around us.

“Britain’s Personal Best aims to take that spirit of the Olympics and to give us all a challenge by bringing people together to do something creative, imaginative, positive and extraordinary for themselves and their community.”

To explore the others’ challenges in the campaign and to find out how you can be involved, visit the whatsyours.org.

This was posted in Bdaily's Members' News section by Tom Keighley .