Partner Article

Former law firm advisor joins the Premier League

A North East marketing manager is swapping budgets and briefs for fine food and football boots after joining the Premier League.

David Jackson has been appointed Marketing Manager for Sunderland AFC and 1879 Events Management.

The 32 year-old, who lives in Sunderland, was formerly Marketing and Communications Manager for Newcastle-based law firm Dickinson Dees and was promoted to Head of Business Development Operations for the firm’s entire UK operation when it merged to form Bond Dickinson in 2013.

Before that the Northumbria University Economics graduate had worked on a freelance basis for a number of small service companies, including various law firms and recruitment agencies, and spent time in the in-house PR and Communications departments of several Newcastle-based firms, including Watson Burton and Eversheds.

In his new role as Marketing Manager for SAFC David will oversee a team of eight staff members, specifically tasked with managing marketing campaigns for the club and its subsidiary 1879 Events Management.

This includes all relevant activities for the forthcoming concerts at the Stadium of Light featuring One Direction and multi-artist event North East Live, along with catering and events at the Stadium and National Glass Centre, Sunderland, which are both managed by 1879 Events Management.

David said: “The same principles of marketing apply for almost every sector, but moving from law into football and food is certainly going to be a change of pace for me and one I’m really looking forward to relishing over the coming months.”

This was posted in Bdaily's Members' News section by Sorted PR .