Member Article

UKTI play to win as businesses meet Rugby League legends at Japan and Korea event

UK Trade & Investment (UKTI) teamed up with the International Festival of Business 2014 and St Helens Rugby League club when it hosted a free event aimed at helping UK companies win business in Japan and Korea at the club’s Langtree Park Stadium.

UKTI is targeting ‘new-to-market’ companies from around the UK seeking to internationalise their business for the first time, as well as UK companies already operating in Asia Pacific markets and looking for new opportunities in the wider region.

The event at Langtree Park explored current business opportunities in Japan & Korea, with keynote speakers including the CEO of Business Link, Japan, and John Murphy, Head of Trade Strategy from the British Embassy in Seoul, as well as advice clinics and a language & culture workshop.

Afterwards delegates and hosts including Clive Drinkwater, Regional Director, UKTI and companies NGF Europe, Playdale Playgrounds and Barney and Taylor had the chance to see the stadium and meet the Chairman of St Helens Eamonn McManus and rugby legend Paul Sculthorpe MBE.

UKTI North West Regional Director Clive Drinkwater said: “The event was a real success. Japan and Korea are important markets and UKTI can offer targeted assistance and advice to companies looking to trade there.

“We were able to invite three companies who already trade in the market who were able to share their experiences with the delegates, as well experts from overseas who can help with in-depth market knowledge and connections.

“I would encourage any businesses hoping to trade in new markets to get in touch with the International Trade Team to see how we can help.”

This was posted in Bdaily's Members' News section by Simon Malia .