Member Article

Richard Branson helps company get on track

Viztek Ltd, a supplier and installer of tactile paving products; a system of textured ground surface tiles found on many footpaths, stairs and train station platforms to assist pedestrians with sight impairments, recently received support from Pulse Creative Marketing and Virgin Start-up.

Chris Elliott, Director of Viztek Ltd said, “We recently attended the Infrarail 2014 exhibition in London to promote our products to the rail industry and turned to Pulse Creative Marketing to provide the support and marketing collateral needed. Having previously worked with Pulse to develop our website I was really impressed with the service and quality of work so had no hesitation in approaching them to develop our exhibition material.“

The Pulse team designed a complete exhibition stand shell scheme for Viztek which resembled the look of a London Underground Tube station. This helped showcase the tactile paving products by displaying them in-situ on a platform. A range of other marketing materials including promotional pens, coasters, brochures, business cards were also produced - providing everything required to make the exhibition a success.

Chris continued, “With so much to organise it was great to be able to leave the production of all the exhibition material to Pulse in the knowledge that I could rely on them to meet the extremely tight deadlines. I was really impressed with the creative ideas and the stand looked fantastic, receiving a range of compliments from customers and other exhibitors. It really has helped to raise the profile of the business.“

Prior to attending the exhibition Viztek Ltd also secured a Virgin Start-up loan through Tedco Business Support. This support came with an additional benefit when Chris was selected to meet Sir Richard Branson along with a few other Virgin Start-up entrepreneurs.

As Chris explains, “Having the opportunity to meet Richard Branson and tell him about my business was a fantastic opportunity. The support he provided together with the funding from Virgin start-up has been an important platform to help grow the business.“

Viztek Ltd has already been fortunate enough to obtain Network Rail approval and is hoping to be in a position to expand the manufacturing side of the business in the future, subsequently growing the workforce and creating more local jobs.

Chris said, “I’d definitely recommend the marketing services of Pulse Creative Marketing to anyone that is looking to develop their business - the support I’ve received has been excellent.“

Paul Finch, manager at Pulse, said, “It is fantastic to see the hard work that Chris has put in already reaping benefit. We pride ourselves on providing an outstanding service and more importantly delivering creative solutions that deliver results. It really was a team effort and we enjoyed working with Chris and seeing all the exhibition material come together. I wish him continued success and look forward to continuing our working relationship.“

Pulse can provide a complete marketing solution from design and print of marketing materials, website design and support to develop your marketing strategy. Get in touch to find out more email: info@pulsecreativemarketing.co.uk

This was posted in Bdaily's Members' News section by Pulse Creative Marketing .