Member Article

Green and Blacks entrepreneur headlining Kirklees Business Conference

Lockwood-based Mid Yorkshire Chamber of Commerce’s’ Kirklees Business Conference has announced an explosive line up of key business professionals showcasing their expertise to our very own Kirklees businesses.

In 1991, Jo Fairley co-founded the pioneering organic chocolate company Green & Black’s with her husband Craig Sams, which has now gone on to be ’bigger than Marmite ’and ‘cooler than Prada’. In the Coolbrands Survey 2009, Green & Black’s was the only food brand in the top 20.

In 2005, the brand was sold to Cadbury’s, but Jo remains in an ambassadorial role, travelling the world as the brand grows internationally in countries including the US and Australia. In 2008 Jo and her husband Craig Sams collaborated on Sweet Dreams: The Story of Green & Black’s.

Delegates can join Jo and hear about her journey as a chocolate entrepreneur, at Kirklees Business Conference on the 15th October at John Smith’s Stadium, Huddersfield for free; where she’ll share how she is changing the world of business, one square at a time.

Conferences Manager Chrissie Slater commented: “Jo has got first hand experience of growing really fast and the challenges that brings. She conditioned her mindset and set some very simple disciplines and will be providing these tools to business owners to do the same for their businesses. Sustained and steady growth is an absolutely necessity for a healthy economy and Jo’s contribution to the conference will be invaluable.”

For more information follow @MYBizConfs or contact myconferences@mycci.co.uk.

This was posted in Bdaily's Members' News section by Mid Yorkshire Chamber of Commerce .