Member Article

Food pre-ordering app goes live at Twickenham in time for England vs. New Zealand

As of Friday, fans at Twickenham Stadium will be able to pre-order food and drink using the PowaTag app.

Fans attending the QBE International game between England and New Zealand will be the first to benefit from the PowaTag service.

Fans can pre-order food and beverages any time before or during a game with the PowaTag App.

Purchases can then be picked up from special express lines located at six bars throughout Twickenham Stadium and the West Fan Village, minimising overall queueing time.

PowaTag will also allow fans to instantly purchase England Rugby merchandising from their seat with the in-app catalogue.

eCommerce veteran and CEO of Powa Technologies, Dan Wagner, said: “With an expanded range and enhanced new services, PowaTag is bringing a whole new level of freedom and mobility to fans at Twickenham.

“PowaTag is a game changer because it is not simply an exclusive app solely for use at the stadium, it’s a global service launching with retailers and brands around the world.

“This is about much more than grabbing a swift half- time pint or picking up a team shirt. PowaTag is a global network that offers an entirely new way to complete transactions.

“Launching at the biggest dedicated rugby ground in the world is a step towards our vision of establishing PowaTag as the must-have tool for live events, including sports, concerts and more.”

This was posted in Bdaily's Members' News section by Ellen Forster .