Member Article

The age of the Audio Video Conference Call?

Whether you are a micro-business or large multinational communicating with staff, suppliers and customers is crucial for productivity and decision-making. And in an era of global economic slow-down businesses need to achieve more with less.

A solution that’s becoming popular is audio video conference services, which offer an easy and cost effective alternative to travelling to meetings. Audio conferencing or as it’s often referred to – the conference call – is now regularly used to allow people from different locations to interact by telephone through an audio conference bridge. Similarly, stronger connectivity - whether 4G or wi-fi - has opened up video conferencing, enabling people from different locations to hold virtual meetings as if they were in the same location. There are a number of core benefits from using video conference or call technology in businesses:

• Modern audio and video technology helps businesses save on travel and accommodation expenses. Indeed, studies reveal that higher employee productivity can be achieved by reducing the need to travel.
• Conferencing is extremely versatile and mobile. Anyone can access it from any part of the office, making it crucial when split decisions need to be made and meetings need to be moved or re-scheduled. Moreover, no meeting needs to be delayed or disrupted due to strikes, traffic jams and delayed flights, leading to improved efficiency.
• Rather than calling large groups into physical meetings, you can have one-to-one or smaller group conversations which waste less time.
• You can reduce office space or look at to employee more flexible working practices. Money can be saved since the need to rent a huge office space is effectively eliminated as staff can work from home.
• It can be spontaneous - the technology allows instant conversation worldwide with little notice.
• Audio visual conferencing is an extremely reliable service that operates 24 hours a day. It is also very secure with an encryption that is protected by individual security codes, ensuring that the meeting remains secure and uninterrupted.

In today’s technology driven world, the ability to conduct real-time communication and collaboration has become critical for any organisation’s success and profitability. With enhanced quality and reduced operational costs, it makes a lot of sense for small and medium businesses to invest in audio video technology.

This was posted in Bdaily's Members' News section by Jim Somers .