Member Article

Star performance for Sheffield digital publisher creating 15 new jobs

Sheffield education publisher Twinkl has doubled its workforce and trebled turnover in the last year.

Twinkl’s expansion has seen the 60-strong team move to new offices at Wards House, in Ecclesall Road. And it is extending its work space by a further 40% with plans to create 15 new jobs over the coming weeks.

Twinkl has a collection of 173,000 digital learning resources available for teachers and parents to download via its website.

Twinkl was co-founded by Jonathan, his wife Susie, a primary school teacher, and his brother Andrew.

The company’s staff includes 12 graphic design apprentices and the new posts will be for more graphic designers, plus teachers.

The company’s growth is being supported by Creative Sheffield, a partner in the South Yorkshire Sector Growth Enhancement Programme (SYSGEP).

Creative Sheffield has helped Twinkl to develop links with other businesses and organisations, including the University of Sheffield and UK Trade & Investment.

Twinkl’s CEO, Jonathan Seaton said: “In terms of the visits we have to the site, we’re one of the largest businesses in Sheffield and we have an international following that extends to pretty much any country in the world that has access to the internet and where educationalists are English-speaking or teaching English.

“Everything we produce is our own and handmade to a really high quality. As teachers face increasing pressure, our aim is to save them valuable time and improve their lives, which in turn has a positive impact on the pupils they’re teaching.

“It’s a real privilege to be part of a business that develops some really fantastic products that people absolutely love, because they’re so helpful. More than this, we actually genuinely care for our users and want to build and strengthen these relationships.”

James Wilson, business growth advisor at Creative Sheffield, said: “The IT, telecommunications and digital media industries in Sheffield have grown significantly in recent years and now account for almost two fifths of that sector’s jobs in the Yorkshire and Humber region.

“Twinkl is an excellent example of the experience and talent in Sheffield that, combined, make it one of the country’s leading centres of digital specialism, and we’re delighted to be able to support the company’s growth.”

This was posted in Bdaily's Members' News section by Clare Burnett .