Member Article

Day 19: FedEx festive top tips for small businesses

Christmas is coming and at FedEx we want to help your business be fully prepared this festive season. As a result, please find today’s top tip below:

#19 Remember shoppers never sleep

Sales opportunities aren’t just in the run-up to Christmas, as come Boxing Day shoppers get up early and queue for hours in order to bag a bargain. To make the most of this shopping frenzy, businesses need to get organised beforehand so they can capitalise on the post-Christmas rush.

No one wants to work on Christmas Day, so it’s important to pre-empt your Boxing Day sale with an email campaign the previous week to get the bargain hunters to your door. To make sure your offers are in your customers’ minds come sale day the email campaign should highlight your top offers and remind people of your opening hours.

Take a look at yesterday’s top tip from FedEx

This was posted in Bdaily's Members' News section by FedEx .