Member Article

Sheffield's 3Squared collaborates with Channel 4's 'Secret Shopper' on trade boost app

Sheffield software development company 3Squared has appeared on Channel 4 series ‘Secret Shopper’ with retail ‘guru’ Mary Portas this week to develop an app that makes ordering online easy for customers in a bid to boost trade for a failing business.

James Fox, commercial director at 3Squared was approached by Mary, as she aimed to turn around Hallmark Foods Store in Burnham, Buckinghamshire and help the business to take advantage of the latest technology.

James and his development team created the App which makes ordering online easy and shopping locally more convenient for customers. Once ordered, shop staff deliver goods via Rickshaw!

3Squared also installed the latest iBeacon technology, which has the potential to revolutionize the retail experience by alerting customers through Bluetooth technology about deals and offers when they are near the store.

James Fox, commercial director of 3Squared, said: “This has been a really exciting project to be involved with and shows the huge potential for App development and iBeacon technology to boost retail trade for small or struggling businesses.

“It has certainly worked for Burnham Village Store and we see this helping to bring a brighter future for many other retailers across the country that are looking to compete with large multi national companies by offering a more convenient service.”

Keshu Odedra, owner of Burnham Village Store, said: “The App has revolutionised the way that customers order from us.

“Never before have customers been able to order essential items directly from us and have them delivered – we can now take on the supermarkets at their own game!

“The App that 3Squared has developed is so simple to use and we’ve already got a number of new customers using it.”

“We’re also starting to work the iBeacon technology to make sure we can get offers out to our members to entice them into the store – it has given our business a real boost!”

This was posted in Bdaily's Members' News section by Clare Burnett .