Member Article

Ubisoft opens international hub in Newcastle

Video games publisher, Ubisoft, has opened its new Consumer Relationship Center (CRC) in Newcastle, earlier today.

The CRC is a hub for Ubisoft’s interactions with players in Europe, Middle East and Asia territories, integrating consumer support teams and community managers.

Ubisoft plans to expand the CRC to include more than 100 team members by the end of 2015, with the ambition to continue that growth to 200 team members and beyond in the coming years.

Stéphane Catherine, EMEA consumer relationship director, said: “Opening the Consumer Relationship Center is a key step in better knowing our players and providing them with comprehensive service and support,

“Ubisoft is embracing the ‘games as a service’ model, and having both the community managers and support teams working together to keep our communities continuously engaged and happy with their favorite brands and games is the goal.”

The CRC currently employs 75 team members, with plans to expand the center to more than 100 by the end of 2015.

Consumer Support and Community Management teams at the CRC are operational seven days a week to respond to consumer queries and engage with communities via phone, e-mail, forums and other channels in 11 languages.

The choice of location is also recognition of Newcastle’s ability to attract, train and retain talent from the video game and technology industries.

Ed Vaizey, UK Minister for the Digital Economy said “This is tremendous news for Newcastle and the UK and Ubisoft’s long-term plans are testament to the wealth of talent in the North East in particular.

“Government and industry are working together to make the UK the best place in the world for video game production, and this investment provides a welcome boost in realizing this ambition.”

Cllr Nick Forbes, Leader of Newcastle City Council. “I was very pleased to meet senior representatives from Ubisoft to make the case for Newcastle whilst they were considering where to locate.

“We fought off stiff competition from other cities across the UK and overseas to secure this significant investment for Newcastle, including a package of support provided by our dedicated inward investment team at NewcastleGateshead Initiative.”

This was posted in Bdaily's Members' News section by Ellen Forster .