Member Article

London-based toy retailer Hamleys opens new store in Moscow

London’s toy retailer Hamleys have opened a new store in Moscow as part of its plans to expand internationally opening a total of 20 new stores across the globe.

It is the largest toy store in Europe and is just around the corner from the Kremlin.

The new Russian toy store spans a total of 6.750 sq m.

Hamleys chief executive Gudjon Reynisson said to the International Business Times: “This is a fantastic market for toy retail.

“This is a growing market in the world of toys. International brands, they want to work with us because Hamleys showcases brands with more respect if you can say than other retailers do.

“We give them space and we create interaction.

“So we partner very much with the international brands.

“And I have a strong feeling that we are going to become quite a big player in the Russian market”

This was posted in Bdaily's Members' News section by Sophia Taha .