Member Article
Manchester United signs Asian partnership
Manchester United has entered a partnership with Donaco International Limited, a prominent casino resort company in Asia.
Donaco International Limited, founded in 2002, operates leisure and entertainment businesses across the Asia Pacific region, namely the Star Vegas Resort & Club in Cambodia and a five-star casino resort complex called Aristo International Hotel in Vietnam.
The club, which claims to have 325 million fans across Asia, will work alongside Donaco to connect supporters through the use of exclusive club content and branding.
Manchester United Group Managing Director, Richard Arnold, commented: “This is a significant partnership for Manchester United, with Donaco being our first ever Official Casino Resort partner in Thailand, Cambodia, Vietnam, Laos, Myanmar and South Korea. We are looking forward to working with Donaco and bringing the excitement of Manchester United to our millions of fans in these countries.”
Donaco Managing Director, Joey Lim added: “Donaco takes great pride in its commitment to delivering best-in-class casino resorts to our customers in Asia.
“Through our partnership with Manchester United, we look forward to delivering compelling marketing campaigns to better engage with our customers and fans and help expedite our growth and footprint across the region.”
This was posted in Bdaily's Members' News section by Ellen Forster .