Member Article

Dreamscape launches design and print service

Leading digital agency Dreamscape Solutions is putting a new focus on design and print services for small businesses in the North West.

The new service from the company’s Thelwall head office is being led by Dreamscape’s Senior Graphic Designer Danielle Barrett and is called Design by Dreamscape.

She said: “It will draw on all our usual creative skills, but rather than channelling them onto the internet we will design with traditional print solutions in mind.

“With so much emphasis on internet marketing SMEs do struggle to find affordable design and print and tend to go to print-led providers on the high street and not necessarily get the advice and creative input they need.”

Design by Dreamscape has been launched to fill the gap and offer powerful design solutions on printed matter to help small companies raise awareness and drive in business.

The company has been using appropriate printed channels to get the message across with sustained advertising as well as a mailer campaign, which is starting to bear fruit.

In just a few weeks since launch Danielle and her team has handled jobs for Business Doctors in St Helens to create advertisements around open days to attract new franchisees.

They have also produced an international conference guide for NC Communications in Thelwall and helped Charles Mitchell Wines in Irlam to present a professional sales package of wine and price lists to support trade shows.

Bernard McCabe, Managing Director of Dreamscape, said: ““We can guide businesses through the process of how to select the right format, materials and price for printed promotion –– and then really make it look the part!

He continued: “Sometimes it’s not all about internet-based strategies. Print is alive and well and there is a need to help clients make the right decisions to get the impact they need.”

Danielle and her team are getting to know local businesses and providing advice, technical knowhow and ideas.

She said: “Because we are on the doorstep we can pop into local businesses and talk them through an approach so that they can market what they do to a professional standard,” she said.

Bernard McCabe concluded: “Design and print has always been part of our offer, but by identifying a gap at local level and really focusing on it we are developing an important income stream for the business.”

This was posted in Bdaily's Members' News section by James Welton .