Member Article

Lobster looks to widen net at retail expo

Chesterfield-based Lobster is heading to one of the biggest events in the retail calendar to show visitors why its electronic data integration (EDI) technology is a real catch.

The firm will be exhibiting at this year’s Retail Business Technology Expo (RBTE), to highlight how its suite of software offers a time and money saving alternative to value added networks.

Lobster’s head of UK, Jeni Steele and her team will be based on stand 100 (close to gate E) at Olympia in London on March 9 and 10. They will be introducing decision makers from the retail, hospitality, travel, entertainment and leisure sectors to the firm’s innovative approach to data transfer, via live demonstrations and detailed product information.

Lobster_data allows users to exchange thousands of files in any format with suppliers, clients and professional partners, enabling mapping and new profiles to be set up in house. It carries no transaction fees and has the capacity to cope with busy periods without interruptions to service. Complementary software is also available to manage supply chains, product information and e-commerce.

Jeni said: “We are really excited to be showcasing Lobster_data at RBTE for the first time. High profile clients in the retail sector already appreciate the way our software allows them to respond to changing demands and speeds up the decision making process and we are looking forward to spreading the word further at this key industry event.”

Visitors to Lobster at RBTE will have an opportunity to be entered into a free prize draw to win a bottle of champagne. To find out more, meet the team on stand 100, telephone (0114) 399 1551, visit www.lobster-uk.com or follow the firm on Twitter, @_lobsteruk.

This was posted in Bdaily's Members' News section by Nina Sorby .