Member Article

ramarketing scores Slovak client

A Newcastle creative agency will have one foot in the Slovakia camp after landing a major global PR contract with a pharmaceutical client, ahead of today’s vital Euro 2016 match.

Slovakia-based Saneca Pharmaceuticals has appointed ramarketing to head up its global PR strategy. While the England and Slovakia football teams go head-to-head against each other, ramarketing will begin working closely with the Eastern European company to build awareness of the brand’s contract manufacturing business.

Based in Hlohovec, just North-East of Bratislava, Saneca Pharmaceuticals was established in 1941 and now has 650 staff. Starting life as a specialist in morphine production, the company has evolved to become a standalone contract development and manufacturing organisation (CDMO).

Using its technical agility and breadth of services, the company is able to support drug developers in the EU, US and Asia with the manufacturing of drug products from farm (active pharmaceutical ingredients) to pharmacy (finished dosage forms).

While England manager Roy Hodgson plans his tactics to overcome the talented Slovakian team, the pharma PR team at ramarketing will prepare its strategy to raise Saneca Pharmaceuticals’ brand profile and position the company as a technically agile, progressive and responsive CMO partner for companies looking to outsource pharmaceutical manufacturing.

Martin Porada, Marketing Manager at Saneca Pharmaceuticals, said: “We are very excited for our football team to take on the mighty three lions, especially now we have a key partner based in England, which makes things a little more interesting!

“We’ve been really impressed with the track-record and expertise demonstrated by the ramarketing team when it comes to working with pharmaceutical contract manufacturers across the world. The team is very responsive and creative, and will bring fresh new ideas to our organisation. As these are qualities that our customers use to describe Saneca Pharmaceuticals, our companies are very well aligned. This is an exciting new era for us and we look forward to continuing our journey with ramarketing’s support.”

Multi award-winning ramarketing works with a number of pharmaceutical clients locally, nationally and internationally and has firmly established itself as a front-runner in delivering PR campaigns for companies in the industry.

Founder Raman Sehgal said: “Although we’ll be cheering England on during the match today, there is a part of us that will also now want the Slovakians to put in a performance.

“We’re delighted to be working with Saneca Pharmaceuticals and can’t wait to kick-off our partnership. Our previous experience in the pharmaceutical sector means we’re perfectly placed to help the company achieve its goals.”

ramarketing also works with clients from sectors including leisure, retail, property, finance and legal, offering marketing, PR, social media, design, SEO, web development and pay-per-click advertising services.

For more information, please visit www.ramarketingpr.com | Twitter: @ramarketingpr | www.facebook.com/ramarketingpr| www.linkedin.com/company/ramarketing

This was posted in Bdaily's Members' News section by Kate Hindhaugh .