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Streaming platform TVPlayer gets £5m investment boost led by US TV giant

UK streaming platform TVPlayer has announced the closure of a £5m investment round led by American TV company A&E Network.

The round, which also included backing from current investors Beringea, will allow the London-based company further expand expand the content offering on its platform, having already struck deals with ITV, Channel 4 and Channel 5 to stream their free-to-air channels on its service.

Providing over-the-top (OTT) streaming services on its website and compatible devices, the startup has become the first UK streaming provider to have secured 4G streaming rights for all of the major terrestrial channels.

The service is poised for a big push this winter with a major TV advertising campaign planned for the run up to Christmas, and new hires planned in its marketing and technology team in the wake of this new investment.

Adam Smith, Founder of TVPlayer, commented: “We are very excited about A&E’s investment and the backing it provides operationally and financially for the expansion of TVPlayer.

“TVPlayer has already succeeded in building a first-class content delivery platform and being the first provider in the UK to launch a legal live TV streaming service carrying all of the major channels.

“With A+E’s support, we look forward to focusing on our efforts on customer acquisition and subscriber growth.”

In a move that will further extend its market saturation, the company also announced that it has reached agreement with Samsung to have its streaming app pre-installed on the Korean tech giant’s newest range of tablets.

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