Member Article

Newcastle Pharmacist Launches Elora Jewels London

A NEWCASTLE pharmacist come entrepreneur has launched a trendy national jewellery website and has plans to be the number one national provider of affordable fashion accessories for young women.

In response to the global rise in popularity of chokers as worn by the likes of super celebs Kim Kardashian and Rhianna, Sunderland University pharmaceutical graduate Isha Kumar has opted for a complete career move in a bid to realise her dream of becoming a leading digital fashionista.

The 29-year-old from Newcastle officially unveiled Elora Jewels London online this month and her new company has already enjoyed thousands of hits and online purchases from trendy young females who want to pick up all of the latest affordable jewellery trends.

With a keen eye on the bottom line, Isha has already set her sights on expansion and expects her online business to be turning over six figures by the end of 2017. She also expects to bolster her team of fashion and marketing experts in the New Year to meet the initial demand it has received for the company’s jewellery.

Elora Jewels will this season offer customers the chance to buy an “unrivalled” and stunning collection of earrings and chokers from around the world and is set to be a game-changer in the online fashion accessory marketing in the region and throughout the UK.

Reflecting on her journey from pharmacy to fashion, the ambitious Newcastle-born Isha Kumar, said: “As I continue to practice as a pharmacist in the North East I have chosen to fulfil another ambition of mine. My fellow pharmacists have been exceptionally supportive about my new adventure in the fashion world and, although I’m proud to be a pharmacist, I’m extremely excited about this next chapter in my life.

“I’m going to throw all of my creative flair, passion and determination behind this new project.

“Although Elora Jewels London is geared more towards the young female market, ladies of all ages and walks of life can enjoy the products we sell. Our collections are on trend and our website boasts a range of timeless classics to beautify all women.”

Isha has promised to provide a customer centred brand and has set her team of fashionistas the bold task of breaking new trends online before they hit the high streets.

Over the coming weeks and months, her staff will be attending all of the major fashion shows from around the globe to ensure Elora Jewels London’s finger is firmly on the pulse.

The state-of-the-art website will also provide a free journal for its customers to enjoy where they will be able to pick up all of the latest DIY fashion hints and tips as well as insider info about all of the latest fashion must-haves from around the world.

“As well as attempting to lead the way and provide a voice for the women we provide trend-setting jewellery for, we want to listen to what our customers are saying,” adds Isha.

“We will factor their wishes and desires into all of the products we sell and everything we do here at Elora Jewels London.

“My sole vision is to build a high-quality, affordable and reputable online jewellery business customised to our customer’s wishes. We want to be the leader in a highly competitive market and build a brand women can trust.”

For more information visit www.elorajewelslondon.com.

This was posted in Bdaily's Members' News section by Jane Crosby .