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Balderton leads $7m raise in Berlin data insights startup

Dalia, the Berlin-based startup utilising smartphones for real-time market and opinion research, has closed a $7m (approx. £5.5m) Series A round led by Balderton Capital.

Backing from the London venture capital firm was complemented by investment from existing investors Wellington Partners and IBB-Bet, and will be channeled into expanding Dalia’s data science and machine learning capabilities.

Founded in 2013, the business is already working with some massive global clients, including Nielsen and UNICEF, who utilise its real-time market and opinion data collection which the startup claims has already generated over a billion answers from users.

Chief Executive Officer, Nico Jaspers, commented:“From fine-grain, industry-specific data on, for example, yoghurt consumption in Mexico to large scale data-sets that can be used as ‘early-warning systems’ for housing bubbles or political instability, we equip our partners with the ability to understand the global trends and behaviors that shape the world around them.

“Through our technology, we have the potential to reach over one billion people and give a voice to public opinion and consumer attitudes on a truly global scale.”

The investment marks Balderton’s second big investment of 2017 after the VC firm contributed to the €10m investment round in the Dutch clinical trial platform myTomorrows.

Following the raise, Balderton Capital’s Suranga Chandratillake said: “Dalia’s unique ability to gather and sift insights, and to determine what people are thinking right across the world at any given moment, offers businesses and organizations huge competitive advantage, enabling them to act ahead of the curve rather than respond to events.

“We are delighted to be working alongside Nico and the team, as they help clients unlock value from data that would otherwise be out of reach.”

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