Member Article

One on the right track with TfGM appointment

Integrated communications agency, One, has received preferred tender status from Transport for Greater Manchester (TfGM) having been appointed onto the Marketing, Communications and Print Framework for digital and social media.

One was appraised on a number of areas, including creativity and innovation, methodology, planning and development and organisational capability, to assess its suitability for the programme of work.

The volume of work, which is expected to be valued between £100-£500k over a four-year period, includes digital campaign planning, digital advertising and social media content plans, engagement & advertising.

TfGM oversees transport and travel across Greater Manchester, an area with a diverse population of more than 2.5m residents.

Metrolink, the UK’s largest light rail network, covering more than 60 miles with 93 stops across seven lines and hosting 37 million passenger journeys every year.

Alex Hamilton, head of PR & Social at One, said: “With the majority of our workforce commuting predominantly from the Greater Manchester area, we’re very familiar with TfGM and are really proud to have made it onto the organisation’s agency roster.

“Whilst we represent clients across the UK and abroad, it’s always fantastic to work with a client on your doorstep, especially one so vital and intrinsic to the economic and social success of the region and we’re looking forward to responding to challenging briefs that are in the pipeline.”

One is an integrated marketing agency offering advertising, design, digital, PR and social services to a range of B2B and B2C clients, the agency’s client roster includes Blum, Taylor Wimpey, United Utilities and York Racecourse.

For more information about One’s services, visit www.thinkasone.co.uk or follow us on Twitter @thinkingasone.

This was posted in Bdaily's Members' News section by Liberty Chrismas .