Member Article

Rare Creative Group cements growth aspirations with new appointment

An award-winning Sheffield marketing agency has bolstered its team with the appointment of a Head of Client Services – allowing them to better meet increased demand for services from a growing customer base. The strategic appointment, made with the support of Yorkshire recruitment consultancy Glu Recruit, sees Rare Creative Group welcome Shaun Radford to the team. He will head up and take direct responsibility for the agency’s existing client-facing team. The appointment comes following a sustained period of growth for the marketing firm which, over the last four years, has doubled its headcount - going from 12 employees to 24. A larger team, coupled with an increased client base has created the need for a senior member of staff to manage the client services team and lead the strategic aspect of client work. Shaun has over 20 years marketing experience and has won and directed major accounts across a range of industries.
Chris Bellingham, Director at Rare Creative Group said: “It’s vital to have team leaders who can help drive the business forward.” “We’ve recently expanded our portfolio with a number of new client wins. We needed a senior member of staff to lead the client services team and provide strategic input to major client accounts. “We’re delighted to welcome Shaun to the team. He will be providing valuable leadership as we look to develop the both our traditional and digital marketing arms, with the aim of growing the business by a further 50% in the next three years. “We’d like to thank Glu for their professional approach and quick, no-fuss service- ultimately saving us valuable time in the search for the right candidate.” Rob Shaw, Managing Director at Glu Recruit said: “At Glu Recruit we pride ourselves on ensuring we find the right candidate for the role. “With his vast knowledge of the industry and 20 years of experience, we knew that Shaun would be a great candidate for Rare to support them in their growth objectives. “We are delighted to have been able to support both Shaun and Rare to find the right fit.” Headquartered in Sheffield, Rare Creative Group has over 20 years of experience in B2B, B2C and not-for-profit markets and industry sectors. They have a strong specialism in marketing for the building products, construction/renovation and home improvement markets.

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