Chanel trainers

Luxury flagship boutique opens on the King's Road with Sloane Stanley

Today (October 1), Sloane Stanley has announced that the Designer Exchange will open its flagship clothing and accessory boutique on the King’s Road.

Buying and selling luxury designer clothes and accessories, the 1,352 sq ft store will be the largest in its portfolio and is set to open this month.

After launching in 2013, the new flagship is the next step in the brands growth and will complement existing luxury brands on the King’s Road.

Hannah Grievson, commercial property manager at Sloane Stanley, said: “Designer Exchange is a pioneering brand with an innovative retail model, the stores exceptional collection of desirable brands will further enhance the rich variety of brands and selection of premium retail on the King’s Road.

“Our visitors have a great appetite for affordable high-quality products which makes Designer Exchange the perfect match for the estate, and highlights the King’s Road as a destination in which emerging brands want to make their mark.”

The Designer Exchange extends the lifespan of desirable designer products by purchasing pre-loved items and allowing customers to exchange designer clothes and accessories for items in-store.

Designed by the brand’s in-house team, the store will stock a vast range of high-quality clothes and accessories from leading designers such as Hermes, Chanel, Burberry, Dolce & Gabbana, Gucci and Louis Vuitton.

Dominic Durante, managing director of Designer Exchange, added: “We are proud to offer the opportunity for customers to extend the lifespan of treasured designer items, many of our brands are coveted, and by recycling them at affordable prices we can ensure everybody can have the opportunity to own a desirable designer product.

“Opening this new flagship on the iconic King’s Road, Chelsea, is a momentous occasion on our brands journey and we are confident shoppers will appreciate our desirable collections and specialist service.

“The Chelsea catchment is a prime target location for us, and we feel that our flagship store couldn’t fit anywhere better than the highly sought-after King’s Road.”

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