Member Article

Wi-Fi Revolutionises Rural Pub

A rural Yorkshire pub says superfast broadband is revolutionising its business.

The Bay Horse, in Great Heck near Selby, has recently been taken over by new management. It’s never had internet access before but Chris Smith, who has decades of experience in the pub industry, says being connected will be vital to their success.

“You can’t run a pub nowadays without wi-fi. As well as providing a lovely location for our locals, we want to catch passing trade, people who want to work away from the office on their laptops and those who want to be able to check their Facebook and Instagram accounts.

“We knew Quickline from our previous pub in Snaith so knew they would be able to help us get high speed internet here at the Bay Horse. Their superfast broadband means that we can now offer free wi-fi access to our customers. They can be connected in as little as 20 seconds. Of course, we’re also using it to promote our business online and via social media channels. We are getting a real opportunity at growth.”

Quickline, which specializes in bringing broadband to hard-to-reach locations, are delighted to have been able to help.

Hayley Silvester, Head of Sales for Quickline, said:

“Great Heck is a small village just a few miles south of Selby in North Yorkshire and, like many rural areas, it struggles to get good internet speeds from traditional suppliers. We were thrilled when Chris got in touch with us. As it happens, this was quite a tricky one for us. We couldn’t get a connection initially, but we were determined to help and spent quite some time working out the optimum way to ensure an efficient connection.”

The Bay Horse, which is also a destination pub for those enjoying a canal holiday on the Aire and Calder Navigation, offers high quality seafood and locally sourced steak as well as a fantastic (and increasingly popular) Yorkshire carvery every Sunday. The pub’s refreshing and home-made Grapefruit Gin, which owner Chris Smith has started to produce, is also proving to be a big hit.

Chris Smith, who took over the pub in March, continued:

“In a rural location like ours, it’s vital to be as active as possible on social media to promote what we offer to customers. We are posting most days and we have already seen a marked increase in people coming through the door. We’re off to a great start with Quickline’s help and we can foresee a successful and profitable future ahead!”

This was posted in Bdaily's Members' News section by Fiona Dwyer .