Member Article

Funding Options appoints Google's David Keene as new marketing chief

Funding Options, the UK’s leading market place for business finance, today announced that David Keene will be joining its senior leadership team as Chief Marketing Officer. In this role, Keene will be responsible for leading the marketing function at Funding Options to expand its customer base in the UK, Netherlands and Europe while also launching new products and solutions designed to support small businesses.

Keene has worked for some of the best-known brands both in the UK and internationally. He joins Funding Options from Google where he fulfilled a number of senior marketing roles for over six years – his latest role being that of Head of Strategy & Operations, Go-To-Market, EMEA. Prior to Google, he worked in a variety of marketing leadership and management positions for Salesforce, Oracle and SAP.

The appointment comes at a pivotal time for Funding Options as it continues to scale, with recent international expansion into the Netherlands and new products in development. The leading business finance marketplace recently announced a partnership with Experian bid for a share of the Banking Competition Remedies’ Capability and Innovation Fund – designed to improve financial products and services available to small businesses – to support the development of a new cash flow tool for small businesses.

Explaining his decision to join Funding Options, Keene commented: “I have been impressed by Funding Options’ disruptive, innovative approach to solving real issues for small businesses. Now is a very exciting time to be joining Funding Options’ skilled team, which is committed to delivering break-through products that make a real difference to the small business community. I am looking forward to leading the marketing team in developing and supporting the company’s ambitious expansion and future growth plans.”

This is the latest hire designed to further strengthen Funding Options’ senior team following the recent appointments of Simon Cureton as Commercial Director, Alastair Preacher as Chief Product Officer and Dean Spencer as Sales Director.

Ryan Edwards-Pritchard, Managing Director, Funding Options, explained: “This is an exciting time for Funding Options as we continue to scale the business through new product innovation, strategic partnerships, and expansion into Europe. We have been focused on building our senior leadership to support us at this critical point and are therefore delighted that David is joining the team as he brings a wealth of experience in leading EMEA functions and growing and scaling sales revenue for digital businesses. We look forward to his contribution to strengthening our award-winning market position as a commercial innovator both in the UK and Europe.”

This was posted in Bdaily's Members' News section by Andrew McKay .