Member Article
Warwickshire beauty and treatment entrepreneur becomes her own boss
A Warwickshire woman, who started a beauty and treatment business six months ago, says being her own boss has proved to be therapy in itself.
And Katie Evers, who runs the Kianna Treatment Centre in Coleshill, has urged those wanting to establish their own company to follow their dreams and make the most of the support that is available.
Katie started the business in November after a consultancy project with Jaguar Land Rover came to a close. She now has a diary full of appointments for her range of treatments, which include everything from semi-permanent make up to massages, until July.
She had support from the Coventry and Warwickshire Chamber of Commerce’s start-up team to help realise her ambitions thanks to a project part-funded by the European Regional Development Fund. It forms part of the CW Business: Start, Grow and Scale Programme, which is also funded by Warwickshire County Council and the district & borough councils.
Katie said the support and advice from business mentor Rita Booth had proved to be invaluable. She said: “I really wanted to do something for myself and that I could work around my two daughters.
“I’ve always been into treatments and healing so I went on a specialist course to ensure I had the right skills to launch the business.
“I absolutely love how I make my clients feel – some of the treatments, such as semi-permanent make-up help them to get their confidence back and it’s a great feeling to have helped another woman achieve that.
“For me, owning my own business has been like a therapy in itself and I absolutely love it. I’ve been working with charities too, to help give something back, and I have just agreed a partnership with Lauren Elizabeth’s Beauty in Nuneaton to provide treatments they don’t currently offer. So it’s all going really well.
“Rita, my mentor, has been absolutely amazing. She has helped to keep me focussed, commercialise the business and give everything a professional look and feel to help me market what we do.
“I also enrolled on the Facebook and Instagram masterclasses, delivered as part of the Chamber’s business start-up programme, because what I do is very visual and is perfect for getting the message out on social media. On top of that, I attended the Chamber’s expo and got lots of business leads on the back of that.
“So I can’t thank Rita and the Chamber enough and I would encourage anyone who is thinking of starting a business to follow their passion and make sure they tap into this kind of support.”
Rita said: “It is great to see the success that Katie is having with The Kianna Treatment Centre. She had the courage to follow her passion and start a business and I am delighted that we have been able to help her to achieve her aims.
“So many people out there want to establish a business and aren’t sure where to start so it is important that they know there is help available.”
This was posted in Bdaily's Members' News section by Matt Joyce .