Bobby Thandi
Bobby Thandi, founder and CEO of XR Games.

Leeds entrepreneur and gaming specialist secures £1.5m investment round to go global

Independent games studio and virtual reality developer XR Games has secured a £1.5m funding round led by Praetura Ventures and ACT Capital Partners.

Praetura Ventures has invested from its EIS 2019 Fund and will now work closely with founder and CEO Bobby Thandi and his team as they execute the next stage of their growth strategy.

Headquartered in Leeds, XR Games was founded in 2017 and specialises in VR and AR games for licensed intellectual properties.

Bobby Thandi, founder and CEO of XR Games, said: “We are incredibly excited about Praetura’s investment in XR Games. Not only do they share our vision for growth, they are committed to supporting our ambitions and can provide strategic support alongside an injection of capital.

“This was a really important factor when choosing our next investment partner and their support represents a significant milestone for our business.

“Together we will be able to grow our team and continue to build partnerships with major movie studios to capture new opportunities moving forward.”

XR Games has collaborated with big-name brands including Sony Pictures Virtual Reality and Rovio Entertainment for console VR games, and has recently released The Angry Birds Movie 2 VR: Under Pressure.

The studio is also set to embark on several new strategic partnerships, including one with an LA-based production company.

This investment will now enable XR Games to continue to invest in development and expand its games portfolio through new projects with Hollywood film studios and global media and entertainment companies.

The deal is Praetura Ventures’ eighth of 2019 and its seventh investment in the digital and creative sector since 2014.

As part of the deal, Praetura Ventures’ director Mark Lyons will join the board as a non-executive director.

The investment and support from Praetura Ventures will also enable XR Games to increase its capacity for work-for-hire contracts and expand its team in Leeds.

Mark Lyons, director at Praetura Ventures, added: “Virtual reality gaming is a multi-billion-dollar industry set to grow significantly within the next five years and as technology continues to advance at a rapid rate, XR Games is well placed to keep pace with this demand.

“Bobby has built a strong business that places consumer experience and client partnerships at its core, and it is a fantastic example of the talent and capability we have here in the North.”

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