Member Article

Three salient ways organisations are changing their digital strategies to adapt to impacts of Covid

Digital product and services company Code Computerlove has identified three key ways businesses of all sizes can respond to the pandemic using sprints.

Board director Steve Peters explains: “There are three salient ways organisations are changing their digital strategies to adapt to consumer behaviours; switching up their business model to introduce D2C channels, preparing new revenue channels in light of continued unpredictability and, for those business that are thriving, getting more things done faster.

As a company that partners with businesses from scale-ups through to corporations with large in-house development teams, we’ve been using design sprints successfully to solve all kinds of business problems for many years. Then having helped a number of businesses to adapt to the Covid-era, we’ve taken a proven process and created tailored design sprint agendas based around three core challenges.

Whether organisations need to ‘disrupt’ and change their business model, ‘grow’ to prepare for an unpredictable 2021 or ‘accelerate’ to capitalise quicker on new market opportunities, each service is designed to result in tangible change.

As well as identifying key ways that business need to change in response to the pandemic, we also see that they need to do it at speed. Businesses need to act now, not later and the two-week format is ideal for making progress rapidly and adding value immediately.

For businesses that are finding it hard to react, now is the moment to amplify the importance of digital inside the organisation, focussing on effectiveness and delivering new lines of revenue.

For businesses that are thriving, now is the time to understand how to go even faster and deliver more value to your customers and your business whilst making smart long-term technical decisions.

We’ve been working to support a number of our clients in adapting to the impact Covid has had on their businesses, and would be glad to share our knowledge and resources to help others who are navigating their organisations through these torrid times.

As well as launching our new Covid focused services we will be hosting industry events, talks and content to our website to impart advice and give greater assistance to all businesses in need of help and support.

This was posted in Bdaily's Members' News section by Kirsty Hunt .