Member Article

Profits surge for national fashion retailer during pandemic

Designerwear have continued to prosper despite the impact of the global pandemic, with sales up by 108% in the last 12 months.

The online fashion retailer has delivered record sales over the course of the year and secured an estimated profit of £600,000 in the last 6-months. In December, the total number of sales matched what they had done in the entire year previously.

Designerwear have gone from strength to strength, and they have ambitious plans for future growth. They have recently invested heavily and bolstered their team with a host of industry professionals, in order to cope with the rise in demand and to facilitate their plans for expansion. Since January, they have taken on 18 additional warehouse staff members alone, in order to manage the influx of orders.

Ben Wallington, Managing Director of Designerwear said: “It has been a tough year for many businesses within the industry, but we are thrilled to be surfacing from the pandemic in a stronger position than ever before.

“Thanks to our aggressive recruitment drive and investment in additional resources and external support, we are pleased to announce our record year of sales.”

The Liverpool-based retailer specialises in designer menswear and children’s wear, and they have a strong customer base in a range of major UK cities - including London, Birmingham, Glasgow and Manchester.

Designerwear work closely with a host of luxury brands, including Hugo Boss, Mallet, Emporio Armani and Moose Knuckles. As part of their ongoing plans for expansion and recent recruitment drive, the online retailer is hoping to secure partnerships with range of additional high-end brands.

Designerwear have also commenced work with Essential Studio - a Liverpool-based content marketing agency with an impressive track record.

Ben Wallington said: “We have been fortunate to recruit a new Head of Buying, who is very well renowned in the industry, and we are confident that he will make an invaluable addition to the team, thanks to his expertise and wealth of connections.

“Thanks to our budding partnerships and wave of recent hires, we are confident that business will continue to surge.

“We are hoping to exceed our growth targets this year once again and we are excited about what’s to come.”

https://www.designerwear.co.uk/

This was posted in Bdaily's Members' News section by Sam Dyson .