Metrocentre welcomes return of designer menswear store to the North East

A UK menswear retailer that has seen national expansion over the past two years has announced plans to relaunch its Gateshead store.

SD by Suit Direct has taken a 2368 sq ft store in the Metrocentre, creating four new jobs and bringing designer menswear to the high street.

It adds to SD by Suit Direct’s growing portfolio of stores across the UK with plans to open a further eight stores during 2021.

The past two years have seen SD become one of the fastest growing menswear retailers in the UK, offering a range of suiting, accessories and casualwear from leading brands including Ted Baker, Selected Homme, Limehaus, and Gibson London.

Mark Cotter, CEO of Baird Group, owner of SD by Suit Direct, said: “We’re delighted to be re-opening our new Gateshead SD store to customers, after we were sadly forced to close the doors just after opening last year.

“Metrocentre was an ideal location for us, and an important part of our major UK store roll out planned for the next 12 months.

“Our vision is to be the go-to destination for contemporary and inspiring menswear brands.

“With this store, SD by Suit Direct is aiming to help fill the void in affordable and stylish menswear left by the unfortunate closure of other high street stores over the past 12 months and we are extremely excited for the future of the brand.

“At Baird Group we are incredibly proud of our rich history of more than 100 years across manufacturing, wholesale and retail and this new Gateshead store offers a one-stop-shop for all things men’s fashion - from three-piece suits, to casual spring essentials, plus a wide range of accessories.

“We provide affordable suits for all occasions including weddings, workwear and proms, plus a range of casual polo shirts, jackets and jumpers and accessorises.”

Rodney Crentsil, SD Gateshead store manager, added: “The team in the Metrocentre is delighted to re-open our doors and welcome new customers after a year of such uncertainty.

“We offer one-to-one suiting appointments for those after a little more assistance and the team are always on hand to offer style advice and assistance wherever possible.”

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