After multi-million pound success for the local economy Leeds goes Jurassic for another year
Dinosaurs will be back in Leeds this summer after last year’s trail featuring moving life-size beasts saw more than 300,000 people visit the city centre.
Leeds Jurassic Trail added £2.07m into the Leeds economy in just seven weeks in 2021 and as a result, will be back in 2022 as the UK’s only free city centre animatronic dinosaur event of its kind.
12 newly-built dinosaurs will go on show this summer in Leeds right across the city centre in the completely free to see trail.
The exact dinosaurs and their locations will be revealed in coming weeks – including what organisers, LeedsBID, believe will be another UK-first.
Leeds Jurassic Trail 3 will run from July 30 to September 4, featuring partners Child Friendly Leeds, Granary Wharf, Leeds City Council, Leeds Corn Exchange, Leeds Kirkgate Market, Leeds Station, Merrion Centre, Quarry Hill, SOYO Leeds, St Johns Centre, The Core, Trinity Kitchen, Trinity Leeds and Victoria Leeds, who are all joining forces on the event.
Andrew Cooper, Chief Executive of LeedsBID, said: “Thanks to the foresight and support of all our trail partners, we went for it last year at a time when many other places were still dipping their toes back in the water of reopening.
“Leeds always wants to lead and the economic impact of last year’s trail was massive for the city – not just the locations that hosted dinosaurs, but the wider network of shops, places to eat, drink and enjoy activities.
“When we asked partners if they wanted to do it again, the answer was a resounding yes, but we can’t simply copy and paste the event. It needs to be bigger, fresher with more activity. And that’s exactly what we have planned and we are currently putting the finishing touches to the event, which we’ll announce soon.”
Looking to promote your product/service to SME businesses in your region? Find out how Bdaily can help →
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular Yorkshire & The Humber morning email for free.