Battersea Power Station announces additional retail and leisure brands to create 2,500 jobs

Battersea Power Station has today announced a further wave of retail and leisure brands opening in the iconic Grade II listed building and on Electric Boulevard, central London’s newest pedestrianised high street, from Autumn.

Amongst the line-up of new brands announced today is Battersea Bookshop, a new standalone neighbourhood bookshop from specialist bookseller Stanfords. The concept will have a curated collection of art, architecture and design books, in a modern, minimalist-designed store to honour the history and architecture of its surroundings.

London fitness brand, Third Space, will also be opening a 28,000 sq ft club in 2023 offering space for training, recovery, relaxation and nutrition on the newly created pedestrianised high street, Electric Boulevard, which will run from the south of the Power Station, between Foster + Partners’ Battersea Roof Gardens to the Northern Line underground station.

The range of brands announced today also includes: • British luxury jeweller, ROX (first store to open in London) • Men’s and women’s technical apparel brand, lululemon • British grocery store, M&S Food Hall (opening on Electric Boulevard) • Korean food and culture hub, Oseyo (opening on Electric Boulevard) • British luxury lifestyle brand, Mulberry • International American clothing company, Levi’s • Global lifestyle brand, Abercrombie & Fitch • British fashion brand, Superdry • Luxury home and body brand, Rituals

These will join a line-up of retailers already set to open their doors at Battersea Power Station from this Autumn creating over 2,500 new jobs, including Uniqlo, Ralph Lauren, Calvin Klein, Tommy Hilfiger, The Kooples, Ray-Ban, L’Occitane, Gant, The Body Shop, Lacoste, Aēsop, Mango, Reiss, Le Labo, Hugo Boss and MAC Cosmetics.

Fitness and leisure brands include boxing gym BXR and The Cinema at The Power Station, a new cinema and private members club, with sister sites including The Cinema at Selfridges and The Cinema in The Arches located in Circus West Village, the first chapter of the Battersea Power Station development.

JKS Restaurants will be opening a 24,000 sq ft Arcade Food Hall in the Boiler House at the heart of the Power Station in 2023. The food hall will feature a number of new JKS brands, as well as three standalone restaurants including award-winning Taiwanese restaurant BAO, and a yet to be announced Thai restaurant.

Following these latest signings, 85 per cent of the retail and leisure space inside Battersea Power Station is now exchanged or under offer, with the first stores set to start trading as the Power Station opens its doors to the public for the first time this Autumn.

Sam Cotton, head of leasing at Battersea Power Station Development Company, said: “The consumer experience has never been more important when it comes to creating a new retail destination and we’re extremely excited to be working with some of the leading retail, hospitality and dining concepts from around the globe, as well as independent, up and coming brands to bring something new and dynamic to London.”

“Our aim has always been to create a visitor destination with something for everyone and the brand mix announced so far demonstrates that we have successfully achieved this.”

By Matthew Neville – Correspondent, Bdaily

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